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Marketing and Communications Manager

Status: Full-Time, Non-exempt
Classification: 12-month Administrator
Location: In-person at the Lead Mine Campus in Raleigh
Reports to: Director of Marketing and Communications
Work Schedule: 8 a.m. - 4 p.m.

The Marketing and Communications manager at The Montessori School of Raleigh (MSR) reports to the Director of Marketing and Communications (Director) and is responsible for developing marketing content for multiple contexts to include website, publications, social media, advertising, and other related marketing platforms as part of the ongoing development and implementation of the communications strategy for the School.

Essential Duties and Responsibilities
Marketing & Publicity

  • Develop, create, and deliver print and digital materials in support of admission, fundraising, academic, and other functions of the School
  • Develop, create, and deliver advertising collateral for multiple platforms
  • Assist with implementation of advertising strategy at the direction of the Director
  • Create video content using existing collateral for use across multiple marketing platforms including school website, social media, digital advertising, and e-communications
  • Assist with maintaining and developing MSR’s website content (written, photographic, graphic) to ensure content is current, relevant, and in alignment with the School’s communications strategy
    • Track and report on website analytics
  • Project manage production and development of marketing collateral and other project work at the direction of the Director
  • Photograph events, students, and other appropriate subjects for use in publications, social media, website, and advertising
  •  In partnership with Director, identify and manage publicity opportunities across multiple outlets to to include:
    • Promotion of special events, milestones, activities
    • Implementation of communications plans for events, milestones, etc.
    • Submission of public-facing MSR events/news to print and online community calendars

Social Media

  • Manage and build engagement across MSR’s social media, to include MSR’s Facebook, YouTube, Instagram, and Twitter pages
  • Develop and implement social media strategy in support of school objectives
  • Report on social media metrics and analytics and provide recommendations

Writing/Editorial

  • Provide writing and proofreading assistance as requested, including, but not limited to: weekly e-newsletters; development, admission, auxiliary programs, academic, and other print materials

Other

  • Participate as a member of the School’s advancement team
  • Serve on school committees/ task forces at the discretion of the Director
  • Administrative duties including assigned after-school and carline duties
  • Other duties as assigned by the Head of School

Please note that the duties listed above are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to this position.

Qualifications
The Marketing and Communications Manager should possess at minimum:

  • A commitment to the mission and core values of MSR which include “Respect, Integrity, Community and, Love of Learning”
  • A Bachelor’s degree and a minimum of five years of experience in a related field, or any appropriate combination of education and experience
  • Proficiency with Adobe InDesign, Illustrator, and Photoshop to include general photography and photo editing skills
  • Experience in communications, journalism, or public relations preferred
  • Strong project management skills
  • Attention to detail and an ability to plan, organize and coordinate multiple tasks, and meet deadlines
  • Knowledge and understanding of social media platforms
  • Ability to learn and apply new technologies
  • Broad understanding of new communications media
  • Knowledge of Adobe Premiere Pro video-editing software helpful
  • Experience with Google analytics helpful
  • Experience with Veracross Composer helpful
  • Independent school or private college experience preferred
  • Excellent written and oral communication skills
  • Flexible team player with “can-do” attitude
  • Ability to collaborate and interact positively with a wide range of individuals

Physical Requirements and Work Environment
The Marketing and Communications Manager can expect to:

  • Work in a fast-paced environment dealing with a wide variety of challenges, deadlines, and a varied and diverse array of contacts
  • Work primarily in a traditional climate-controlled office environment spending extended periods of time at a desk and working on a computer
  • Regularly sit, talk, hear, and interact with students, parents, staff, and visitors
  • Occasionally lift up to 30 lbs.
  • Regularly uses close and distance vision
  • Turn, bend, and reach.

To apply
The school offers competitive salary and benefits. Please send a cover letter and resume to recruitment@msr.org with the subject line of “Marketing & Communications Manager - your last name.” No phone calls please.

It is the policy of The Montessori School of Raleigh to make employment decisions on the basis of qualifications for a specific job without regard to race, color, religion, sex, sexual orientation, marital status, national or ethnic origin, age, veteran status, or the presence of a disability, except where such is a bona fide occupational qualification. Applicants are encouraged to confidentially self-identify when applying. Employment is contingent upon successful completion of a reference check from current employer (or most recent employer if not currently employed) and background investigation. All MSR personnel must be vaccinated (and up-to-date with their vaccination) against COVID-19.

About The Montessori School of Raleigh
Established in 1974, The Montessori School of Raleigh is a vibrant and exceptional, independent Montessori school serving 403  students aged 6 weeks through 18 years. MSR’s beautifully designed Lead Mine Campus, situated on 10 acres in North Raleigh, comprises five buildings in a child-centered, village-like setting surrounded by wetlands and protected forest. Our Middle and Upper Schools are housed on an expansive 40-acre wooded campus in Brier Creek. Both sites were carefully planned and constructed to provide the nature-centered environments integral to Montessori practice.

The Raleigh-Durham area is consistently ranked among the top places to live with strong job growth and a high quality of life. Top universities, a rich diversity of arts and cultural offerings, excellent health care, and lower than average housing costs, draw people in from all over the nation. Our mild climate and proximity to both beaches and mountains makes the Raleigh-Durham area an ideal place to live.